Roster
Edward Payne
Owner and Founder
Welcome to the Sports Media Doctor! Founded in 2024 by Edward Payne, a seasoned entrepreneur with a passion for women’s football. With a successful background in sports photography, Ed brings a unique perspective and a keen eye for capturing the essence of sporting moments.
Ed has been involved in women’s football for many years, and has built up a significant following and trust through his photography work and the position he holds as Head of Media at Stevenage FC Women.
Driven by a love for sports and a commitment to delivering high-quality content, Ed has built a reputation for excellence in the industry. Ed’s expertise in content production, graphic design and videography ensures that The Sports Media Doctor offers a diverse range of services, tailored to meet the specific needs of athletes, teams, and fans.
As the owner and founder, Ed is dedicated to providing innovative and visually compelling media solutions that elevate the sporting experience. With a focus on storytelling and creativity, The Sports Media Doctor aims to capture the spirit of women’s football and bring it to live through captivating visuals.
Whether it’s through stunning photography, engaging video content, or eye-catching graphics, Ed and the team at The Sports Media Doctor are committed to delivering exceptional results that exceed expectations.
Join us on this exciting journey as we showcase the beauty and excitement of women’s football through the lens of The Sports Media Doctor.
Freya Rice
Director of Content Production
Meet Freya Rice, our Director of Content Production. Freya is a highly skilled specialist in content production, videography, video editing and social media management. With a passion for sports and a keen eye for detail, Freya brings creativity and expertise to the world of sports media.
As a content production specialist, Freya is adept at conceptualising and executing engaging video content that captures the excitement and energy of sporting events. Freya’s expertise in videography allows her to capture every important moment and create visually stunning footage.
In addition, Freya is a master of video editing, skillfully crafting compelling narratives and enhancing the overall quality of the final product. With an understanding of the latest editing techniques and software, Freya has the ability to bring out the best in every video.
Furthermore, Freya is well-versed in social media management, leveraging various platforms to promote and distribute sports content to a wide audience. Freya has a deep understanding of audience engagement strategies, ensuring that the content reaches and resonates with the target demographic.
Freya has a strong attention to detail, technical expertise, and passion for sports. Freya is an individual asset to The Sports Media Doctor. Freya’s dedication and commitment to delivering high-quality content makes her a trusted professional in the industry.
Outside of The Sports Media Doctor, Freya plays football for Stevenage FC Women, having graduated through the Stevenage Foundation’s Emerging Talent Centre.
We are thrilled to have Freya as part of our team, as she continues to elevate our sports media content to new heights. You can see some of her work here.